by jayme johnson | Oct 2, 2018 | book and product launches, how to, social media
As you’re getting ready to launch your product/book/store/shop/baby, you know that you have some connections who have said “let me know how I can help.” Or you know you have done some similar promotions for colleagues in the past and now it’s your turn to ask them to...
by jayme johnson | Sep 5, 2018 | how to, social media
At Worthy Marketing Group, we often run Facebook ad campaigns for our clients to build up email lists, promote events, and for e-Commerce. One point of confusion that comes up a lot is the difference between a Facebook Boost and a Facebook Ad Campaign and what you are...
by leslie brogdon | Jun 6, 2018 | how to, social media
Most of our clients are taking part in a stream of steady events and book tours. For example, we were with a client this past weekend in New York City speaking at BookCon, and the entire Worthy Marketing Team attended a book signing of a client in Atlanta earlier this...
by jayme johnson | May 30, 2018 | how to, social media
keeping people coming back for more How do you keep people coming back for more of your content/product/brand? I like to compare the process to my former job of working in museum public programs (the National Museum of American History in Washington, DC and the Witte...
by jayme johnson | Apr 24, 2018 | how to, social media
Sure, Instagram is a hot platform. Every author, thought leader, and coach should be on Instagram, right? There can be a lot of confusion around picking the right social media platform when you’re putting together a launch plan for your new book. Here’s a secret...
by leslie brogdon | Mar 21, 2018 | book and product launches, social media
The Worthy Marketing Group team loves working with clients who want to bring their wisdom to the world and help share a message that perpetuates all things good. Last week, we helped Dr. John Izzo and Dr. Jeff Vanderwielen launch their book, The Purpose Revolution:...