/* ==========================================================
   Worthy Marketing Group — brand system
   white + WMG yellow + teal / Archivo display + Inter body
   ========================================================== */

:root {
  --ink: #14110F;
  --paper: #FFFFFF;       /* base background + light text on dark blocks */
  --white: #FFFFFF;
  --mist: #F1F7FA;        /* pale-teal band for section separation */
  --yellow: #F9DC5A;      /* brighter, cheerier WMG yellow */
  --yellow-dark: #EAC93A; /* slightly deeper yellow for hovers/shadows */
  --teal: #337AA0;        /* secondary accent */
  --teal-deep: #234F66;   /* dark teal section blocks (white text) */
  --gray: #5F6B70;
  --line: rgba(20, 17, 15, 0.12);
  --display: "Archivo", system-ui, sans-serif;
  --body: "Inter", system-ui, sans-serif;
  --max: 1120px;
}

* { margin: 0; padding: 0; box-sizing: border-box; }
html { scroll-behavior: smooth; }

body {
  font-family: var(--body);
  font-size: 1.0625rem;
  line-height: 1.65;
  color: var(--ink);
  background: var(--paper);
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; display: block; }
a { color: inherit; }

.wrap { max-width: var(--max); margin: 0 auto; padding: 0 24px; }

/* ---------- typography ---------- */
h1, h2, h3, .display {
  font-family: var(--display);
  font-weight: 900;
  line-height: 1.04;
  letter-spacing: -0.02em;
}

h1 { font-size: clamp(2.6rem, 6.5vw, 4.6rem); }
h2 { font-size: clamp(1.9rem, 4vw, 2.9rem); margin-bottom: 1rem; }
h3 { font-size: 1.35rem; line-height: 1.2; }

.kicker {
  font-family: var(--display);
  font-weight: 700;
  font-size: 0.8rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink);
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 1.1rem;
}
.kicker::before {
  content: "";
  width: 28px; height: 4px;
  background: var(--teal);
}

.lede { font-size: clamp(1.1rem, 2vw, 1.3rem); color: var(--ink); max-width: 38em; }
.muted { color: var(--gray); }

/* highlight marker — draws itself in on load */
.hl {
  background-image: linear-gradient(transparent 58%, var(--yellow) 58%, var(--yellow) 92%, transparent 92%);
  background-repeat: no-repeat;
  background-size: 0% 100%;
  padding: 0 0.08em;
  animation: hl-draw 0.9s cubic-bezier(0.22, 1, 0.36, 1) 0.25s forwards;
}
@keyframes hl-draw { to { background-size: 100% 100%; } }

/* playful headline — words sweep to teal on hover, left to right */
.h-sweep .w { display: inline-block; transition: color 0.28s ease, transform 0.28s ease; }
.h-sweep:hover .w { color: var(--teal); transform: translateY(-3px); }
.h-sweep:hover .w:nth-child(1) { transition-delay: 0s; }
.h-sweep:hover .w:nth-child(2) { transition-delay: 0.05s; }
.h-sweep:hover .w:nth-child(3) { transition-delay: 0.10s; }
.h-sweep:hover .w:nth-child(4) { transition-delay: 0.15s; }
.h-sweep:hover .w:nth-child(5) { transition-delay: 0.20s; }
.h-sweep:hover .w:nth-child(6) { transition-delay: 0.25s; }
.h-sweep:hover .w:nth-child(7) { transition-delay: 0.30s; }
.h-sweep:hover .w:nth-child(8) { transition-delay: 0.35s; }
.h-sweep .w.hl { color: var(--ink); }
.h-sweep:hover .w.hl { color: var(--teal); }

/* ---------- header ---------- */
header {
  position: sticky; top: 0; z-index: 50;
  background: var(--paper);
  border-bottom: 1px solid var(--line);
}
.nav {
  display: flex; align-items: center; justify-content: space-between;
  padding: 16px 24px; max-width: var(--max); margin: 0 auto;
}
.nav .logo img { height: 62px; width: auto; }
.nav ul { display: flex; align-items: center; gap: 28px; list-style: none; }
.nav a { text-decoration: none; font-weight: 600; font-size: 0.95rem; }
.nav a:not(.btn):hover { box-shadow: inset 0 -3px 0 var(--teal); }
.nav a.active { box-shadow: inset 0 -3px 0 var(--teal); }

/* ---------- buttons ---------- */
.btn {
  display: inline-block;
  font-family: var(--display);
  font-weight: 800;
  font-size: 1rem;
  text-decoration: none;
  padding: 14px 28px;
  background: var(--ink);
  color: var(--paper);
  border: 2px solid var(--ink);
  transition: all 0.18s ease;
}
/* unified teal hover across every button variant */
.btn:hover { background: var(--teal); color: var(--white); border-color: var(--teal); }
.btn.yellow { background: var(--yellow); color: var(--ink); }
.btn.yellow:hover { background: var(--teal); color: var(--white); border-color: var(--teal); }
.btn.ghost { background: transparent; color: var(--ink); }
.btn.ghost:hover { background: var(--teal); color: var(--white); border-color: var(--teal); }
.btn.sm { padding: 10px 20px; font-size: 0.9rem; }

/* ---------- sections ---------- */
section { padding: 88px 0; }
section.tight { padding: 56px 0; }
.ink-block { background: var(--ink); color: var(--paper); }
.ink-block h2, .ink-block h3 { color: var(--white); }
.teal-block { background: var(--teal-deep); color: var(--paper); }
.teal-block h2, .teal-block h3 { color: var(--white); }
.teal-block .kicker::before { background: var(--yellow); }
.mist-block { background: var(--mist); }
.yellow-block { background: var(--yellow); }

/* ---------- hero ---------- */
.hero { padding: 96px 0 88px; }
.hero-grid {
  display: grid; grid-template-columns: 1.15fr 0.85fr;
  gap: 56px; align-items: center;
}
.hero .lede { margin: 1.4rem 0 2rem; }
.hero-photo {
  aspect-ratio: 4 / 5;
  background: var(--yellow);
  overflow: hidden;
  position: relative;
}
.hero-photo img { width: 100%; height: 100%; object-fit: cover; }
/* temporary placeholder where the hero visual will go */
.hero-slot {
  aspect-ratio: 4 / 5;
  border: 2px dashed var(--line);
  background: var(--mist);
  display: flex; align-items: center; justify-content: center;
}
.hero-slot span {
  font-family: var(--display); font-weight: 700;
  color: var(--gray); font-size: 0.95rem; letter-spacing: 0.02em;
}
.photo-frame { box-shadow: 14px 14px 0 var(--yellow); }
.photo-frame.ink-shadow { box-shadow: 14px 14px 0 var(--ink); }
.photo-frame.teal-shadow { box-shadow: 14px 14px 0 var(--teal); }

/* ---------- client marquee ---------- */
.marquee-section {
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  padding: 30px 0;
  background: var(--white);
  overflow: hidden;
}
.marquee-section .label {
  display: block; text-align: center;
  font-family: var(--display);
  font-size: 0.74rem; text-transform: uppercase; letter-spacing: 0.18em;
  color: var(--ink); font-weight: 800;
  margin-bottom: 20px;
}
.marquee {
  position: relative;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
          mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.marquee-track {
  display: flex; width: max-content;
  animation: marquee-scroll 38s linear infinite;
}
.marquee:hover .marquee-track { animation-play-state: paused; }
.marquee-track span {
  font-family: var(--display); font-weight: 700;
  font-size: 1.1rem; letter-spacing: 0.01em; color: var(--gray);
  padding: 0 26px; white-space: nowrap;
  display: inline-flex; align-items: center; gap: 26px;
  transition: color 0.2s ease;
}
.marquee-track span::after {
  content: "•"; color: var(--yellow-dark); font-size: 0.8rem;
}
.marquee-track span:hover { color: var(--teal); }
@keyframes marquee-scroll {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}

/* ---------- offer cards ---------- */
.cards { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 3rem; }
.card {
  background: var(--white);
  border: 2px solid var(--ink);
  padding: 36px 30px;
  display: flex; flex-direction: column;
  transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.card:hover { transform: translate(-4px, -4px); box-shadow: 8px 8px 0 var(--yellow); }
.card .tag {
  font-size: 0.72rem; font-weight: 800; letter-spacing: 0.14em;
  text-transform: uppercase; background: var(--teal); color: var(--white);
  align-self: flex-start; padding: 4px 10px; margin-bottom: 1.2rem;
}
/* cards are white, even inside a teal-block section — force dark titles */
.card h3 { margin-bottom: 0.7rem; color: var(--ink); }
.teal-block .card h3, .ink-block .card h3 { color: var(--ink); }
.card p { font-size: 0.97rem; color: var(--gray); flex-grow: 1; }
.card .price {
  font-family: var(--display); font-weight: 900; font-size: 1.5rem;
  margin: 1.3rem 0 1.2rem;
}
.card .price small { font-family: var(--body); font-weight: 500; font-size: 0.85rem; color: var(--gray); display: block; }

/* ---------- testimonials ---------- */
blockquote {
  font-family: var(--display);
  font-weight: 600;
  font-size: clamp(1.25rem, 2.6vw, 1.7rem);
  line-height: 1.35;
  letter-spacing: -0.01em;
  max-width: 30em;
}
blockquote .hl { font-weight: 800; }
.attribution { margin-top: 1.6rem; font-family: var(--body); }
.attribution strong { display: block; font-size: 1rem; }
.attribution span { font-size: 0.9rem; color: var(--gray); }
.ink-block .attribution span { color: rgba(251, 247, 239, 0.65); }

.testimonial-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 48px; margin-top: 3rem; }
.testimonial-cell blockquote { font-size: 1.15rem; font-weight: 500; font-family: var(--body); }

/* ---------- split layouts ---------- */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center; }
.split .photo { aspect-ratio: 4 / 5; overflow: hidden; }
.split .photo img { width: 100%; height: 100%; object-fit: cover; }
.split.wide-photo .photo { aspect-ratio: 16 / 10; }

/* ---------- lead magnet ---------- */
.magnet { text-align: center; }
.magnet form {
  display: flex; gap: 12px; justify-content: center;
  margin-top: 2rem; flex-wrap: wrap;
}
.magnet input {
  font-family: var(--body); font-size: 1rem;
  padding: 14px 18px; border: 2px solid var(--ink);
  background: var(--white); min-width: 260px;
}
.magnet input:focus { outline: 3px solid var(--ink); outline-offset: 1px; }
.magnet .fine { font-size: 0.8rem; color: var(--gray); margin-top: 1rem; }
.yellow-block .magnet .fine { color: rgba(17,17,16,0.6); }

/* ---------- detail lists (work-with-us) ---------- */
.offer-detail { border-top: 2px solid var(--ink); padding: 64px 0; }
.offer-detail:last-of-type { border-bottom: 2px solid var(--ink); }
.offer-grid { display: grid; grid-template-columns: 1.3fr 0.7fr; gap: 56px; }
.offer-grid .price-box {
  background: var(--white); border: 2px solid var(--ink);
  padding: 32px; height: fit-content;
}
.price-box .price { font-family: var(--display); font-weight: 900; font-size: 1.8rem; }
.price-box .per { font-size: 0.9rem; color: var(--gray); margin-bottom: 1.2rem; }
.price-box .btn { width: 100%; text-align: center; margin-top: 0.6rem; }

.checks { list-style: none; margin: 1.4rem 0; }
.checks li { padding-left: 32px; position: relative; margin-bottom: 0.8rem; }
.checks li::before {
  content: ""; position: absolute; left: 0; top: 7px;
  width: 14px; height: 14px; background: var(--yellow);
  border: 2px solid var(--ink);
}

/* credit note inside a price box */
.note-box {
  background: var(--yellow);
  border: 2px solid var(--ink);
  padding: 14px 16px;
  font-size: 0.88rem;
  line-height: 1.5;
  margin: 1.2rem 0 0.2rem;
}

/* ---------- seven Ps / elements list ---------- */
.element-list { margin-top: 2.6rem; }
.element-row {
  display: grid;
  grid-template-columns: 96px 1fr;
  gap: 32px;
  padding: 38px 0;
  border-top: 2px solid var(--ink);
  align-items: start;
}
.element-row:last-child { border-bottom: 2px solid var(--ink); }
.element-num {
  font-family: var(--display);
  font-weight: 900;
  font-size: 2.6rem;
  line-height: 1;
  color: var(--ink);
  background-image: linear-gradient(transparent 62%, var(--yellow) 62%, var(--yellow) 96%, transparent 96%);
  display: inline-block;
}
.element-row h3 { margin-bottom: 0.3rem; }
.element-sub {
  font-family: var(--display);
  font-weight: 700;
  font-size: 1.05rem;
  color: var(--teal);
  margin-bottom: 0.8rem;
}
.element-row p:last-child { color: var(--gray); max-width: 44em; }

/* scope-boundary callout ("what this is not") */
.not-box {
  border-left: 4px solid var(--teal);
  background: var(--mist);
  padding: 18px 20px;
  font-size: 0.94rem;
  line-height: 1.6;
  margin-top: 1.6rem;
}

/* ---------- stats / numbers ---------- */
.stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 3rem; text-align: center; }
.stat .num { font-family: var(--display); font-weight: 900; font-size: clamp(2.4rem, 5vw, 3.6rem); color: var(--yellow); }
.stat .label { font-size: 0.9rem; letter-spacing: 0.08em; text-transform: uppercase; font-weight: 600; }

/* ---------- CTA band ---------- */
.cta-band { text-align: center; }
.cta-band h2 { max-width: 18em; margin: 0 auto 1.2rem; }
.cta-band .btn { margin-top: 1.4rem; }

/* ---------- forms (contact) ---------- */
.form-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; }
.contact-form label { display: block; font-weight: 700; font-size: 0.9rem; margin: 1.2rem 0 0.4rem; }
.contact-form input, .contact-form textarea, .contact-form select {
  width: 100%; font-family: var(--body); font-size: 1rem;
  padding: 13px 16px; border: 2px solid var(--ink); background: var(--white);
}
.contact-form textarea { min-height: 140px; resize: vertical; }
.contact-form .btn { margin-top: 1.6rem; }

/* ---------- footer ---------- */
footer { background: var(--teal-deep); color: var(--paper); padding: 56px 0 40px; }
footer .wrap { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 32px; align-items: flex-start; }
footer .foot-logo img { height: 40px; width: auto; filter: brightness(0) invert(1); }
footer nav { display: flex; gap: 24px; flex-wrap: wrap; }
footer a { color: var(--paper); text-decoration: none; font-size: 0.92rem; }
footer a:hover { box-shadow: inset 0 -2px 0 var(--yellow); }
footer .fine { width: 100%; font-size: 0.8rem; color: rgba(251,247,239,0.5); margin-top: 24px; }

/* ---------- clients portfolio grid ---------- */
.client-grid {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(220px, 1fr));
  gap: 18px; margin-top: 2.6rem;
}
.client-card {
  background: var(--white);
  border: 2px solid var(--ink);
  padding: 22px 22px 24px;
  display: flex; flex-direction: column;
  transition: transform 0.16s ease, box-shadow 0.16s ease;
}
.client-card:hover { transform: translate(-4px, -4px); box-shadow: 8px 8px 0 var(--teal); }
.client-card .c-name {
  font-family: var(--display); font-weight: 800;
  font-size: 1.12rem; line-height: 1.15; transition: color 0.2s ease;
}
.client-card:hover .c-name { color: var(--teal); }
.client-card .c-book { font-size: 0.9rem; color: var(--gray); margin-top: 4px; font-style: italic; }
.client-card .c-tag {
  align-self: flex-start; margin-top: 12px;
  font-family: var(--display); font-weight: 800;
  font-size: 0.6rem; letter-spacing: 0.12em; text-transform: uppercase;
  background: var(--yellow); color: var(--ink); padding: 4px 8px;
}
.client-card .c-tag.teal { background: var(--teal); color: var(--white); }
.client-count {
  font-family: var(--display); font-weight: 900;
  color: var(--teal); font-size: 1.05rem;
}

/* stock-photo slots — graceful fallback if an image fails to load */
.img-slot { aspect-ratio: 4 / 5; overflow: hidden; background: var(--mist); position: relative; }
.img-slot img { width: 100%; height: 100%; object-fit: cover; }
.img-slot.failed { background:
  repeating-linear-gradient(135deg, var(--mist) 0 22px, #E6EFF3 22px 44px); }

/* ---------- reduced motion ---------- */
@media (prefers-reduced-motion: reduce) {
  .hl { animation: none; background-size: 100% 100%; }
  .h-sweep .w, .h-sweep:hover .w { transition: none; transform: none; }
  .marquee-track { animation: none; flex-wrap: wrap; width: 100%; justify-content: center; }
}

/* ---------- responsive ---------- */
@media (max-width: 900px) {
  .hero-grid, .split, .offer-grid, .form-grid, .testimonial-grid { grid-template-columns: 1fr; }
  .element-row { grid-template-columns: 1fr; gap: 10px; padding: 30px 0; }
  .element-num { font-size: 2rem; }
  .cards, .stats { grid-template-columns: 1fr; }
  .hero { padding: 56px 0; }
  section { padding: 64px 0; }
  .nav ul { gap: 16px; }
  .nav .hide-mobile { display: none; }
  .hero-photo { max-width: 420px; }
  .photo-frame { box-shadow: 8px 8px 0 var(--yellow); }
}

/* =====================================================================
   MOCKUP OVERRIDE — Elements of Launch × Worthy palette blend
   Keeps WMG's bold geometry (sharp corners, hard offset shadows, Archivo),
   swaps in the EoL palette: indigo navy + warm cream + coral, with
   green / blue / peach / purple as pops. WMG yellow retained as signature.
   ===================================================================== */
:root{
  --paper:#F5F1EF;       /* warm cream base (was stark white) */
  --white:#FFFFFF;       /* cards stay crisp white on cream */
  --ink:#20203A;         /* near-black with a navy cast */
  --mist:#FBEEE9;        /* pale peach separation band */
  --yellow:#F9DC5A;      /* WMG signature — KEPT */
  --yellow-dark:#EAC93A;
  --teal:#EE7864;        /* repurposed: CORAL — primary warm accent */
  --teal-deep:#2C2E5C;   /* repurposed: NAVY — dark section blocks + footer */
  --gray:#585A7C;        /* muted indigo body copy */
  --line:rgba(44,46,92,0.14);
  /* extra pops for variety */
  --coral:#EE7864;
  --green:#5FB84B;
  --blue:#449DD0;
  --peach:#F9D9CB;
  --purple:#C87BEC;
  --mint:#CAEBE9;
  --navy:#2C2E5C;
}
body{ background:var(--paper); }

/* three offer tags each get a different pop */
.cards .card:nth-child(1) .tag{ background:var(--coral); color:#fff; }
.cards .card:nth-child(2) .tag{ background:var(--green); color:#0f240b; }
.cards .card:nth-child(3) .tag{ background:var(--blue);  color:#fff; }

/* keep the bold hard-offset shadow, recolored to coral */
.card:hover{ box-shadow:8px 8px 0 var(--coral); }
.photo-frame{ box-shadow:14px 14px 0 var(--yellow); }
.photo-frame.teal-shadow{ box-shadow:14px 14px 0 var(--coral); }

/* marquee accents warm up */
.marquee-track span::after{ color:var(--coral); }
.marquee-track span:hover{ color:var(--coral); }

/* ---- mockup pass 2: white hero/nav, blue buttons, blue lead-magnet ---- */
header{ background:var(--white); }
.hero{ background:var(--white); }

/* buttons: yellow at rest, BRIGHT BLUE on hover (dropping the orange) */
.btn:hover,
.btn.yellow:hover,
.btn.ghost:hover{
  background:var(--blue); color:#fff; border-color:var(--blue);
}

/* lead-magnet strip -> Elements of Launch sky blue */
.yellow-block{ background:var(--blue); }
.yellow-block h2{ color:var(--white); }
.yellow-block .lede{ color:rgba(255,255,255,0.92); }
.yellow-block .fine{ color:rgba(255,255,255,0.75); }
/* keep the strip's own button readable on blue (dark, not blue-on-blue) */
.yellow-block .btn{ background:var(--ink); color:var(--white); border-color:var(--ink); }
.yellow-block .btn:hover{ background:var(--yellow); color:var(--ink); border-color:var(--ink); }

/* ---- mockup pass 3 ---- */
/* kill the hero headline hover animation — keep it static black */
.h-sweep .w{ transition:none; }
.h-sweep:hover .w{ color:var(--ink); transform:none; }
.h-sweep:hover .w.hl{ color:var(--ink); }

/* "Why launches fail" band -> original pale blue */
.mist-block{ background:#F1F7FA; }

/* offset shadow behind the why-fail photo -> yellow (was coral) */
.photo-frame.teal-shadow{ box-shadow:14px 14px 0 var(--yellow); }

/* each offer card's hover shadow matches its tag color */
.cards .card:nth-child(1):hover{ box-shadow:8px 8px 0 var(--coral); }
.cards .card:nth-child(2):hover{ box-shadow:8px 8px 0 var(--green); }
.cards .card:nth-child(3):hover{ box-shadow:8px 8px 0 var(--blue); }

/* sections forced white */
.bg-white{ background:var(--white); }

/* ---- HYBRID VARIANT: pill buttons only, everything else stays square ---- */
.btn{ border-radius:999px; }

/* ---- hybrid pass: navy headlines, navy strokes, tuned labels ---- */
/* headlines on light backgrounds -> navy; keep white on dark sections */
h1, h2, h3 { color: var(--navy); }
.teal-block h1, .teal-block h2, .teal-block h3,
.ink-block h2, .ink-block h3 { color: var(--white); }
.card h3, .teal-block .card h3 { color: var(--navy); }
blockquote { color: var(--navy); }

/* hero headline stays navy (hover already disabled) */
.h-sweep .w { color: var(--navy); }
.h-sweep:hover .w, .h-sweep:hover .w.hl { color: var(--navy); }

/* button stroke -> navy instead of black */
.btn { border-color: var(--navy); }

/* lead-magnet button: yellow at rest, dark navy on hover */
.yellow-block .btn { background: var(--yellow); color: var(--ink); border-color: var(--navy); }
.yellow-block .btn:hover { background: var(--navy); color: var(--white); border-color: var(--navy); }

/* marquee label: navy + a touch bigger so it doesn't get lost */
.marquee-section .label { color: var(--navy); font-size: 0.9rem; }

/* card prices -> navy so they read on white */
.card .price, .price-box .price { color: var(--navy); }

/* ---------- clients: photo wall ---------- */
.photo-wall {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(150px, 1fr));
  gap: 22px 18px; margin-top: 2.6rem;
}
.pc { text-align: center; }
.pc .pc-photo {
  aspect-ratio: 1 / 1; width: 100%; overflow: hidden;
  background: var(--mist); border: 2px solid var(--navy);
  transition: transform 0.16s ease, box-shadow 0.16s ease;
}
.pc .pc-photo img { width: 100%; height: 100%; object-fit: cover; }
.pc:hover .pc-photo { transform: translate(-4px, -4px); box-shadow: 8px 8px 0 var(--coral); }
.pc .pc-name {
  font-family: var(--display); font-weight: 800; font-size: 0.98rem;
  line-height: 1.15; color: var(--navy); margin-top: 12px;
}

/* ---------- clients: multi-color random hovers + dark-block lede fix ---------- */
.pc:nth-child(8n+1):hover .pc-photo { box-shadow: 8px 8px 0 #EE7864; }
.pc:nth-child(8n+2):hover .pc-photo { box-shadow: 8px 8px 0 #449DD0; }
.pc:nth-child(8n+3):hover .pc-photo { box-shadow: 8px 8px 0 #5FB84B; }
.pc:nth-child(8n+4):hover .pc-photo { box-shadow: 8px 8px 0 #C87BEC; }
.pc:nth-child(8n+5):hover .pc-photo { box-shadow: 8px 8px 0 #D636B0; }
.pc:nth-child(8n+6):hover .pc-photo { box-shadow: 8px 8px 0 #F9DC5A; }
.pc:nth-child(8n+7):hover .pc-photo { box-shadow: 8px 8px 0 #F2A44E; }
.pc:nth-child(8n+8):hover .pc-photo { box-shadow: 8px 8px 0 #2C2E5C; }

/* lede text on dark (navy) blocks must be light — .lede forces --ink otherwise */
.teal-block .lede, .ink-block .lede { color: rgba(255,255,255,0.92); }

/* ---------- framework: seven Ps full-width band ---------- */
.seven-band {
  display: grid;
  grid-template-columns: repeat(7, 1fr);
  gap: 0; padding: 0; width: 100%;
}
.seven-band a { display: block; line-height: 0; position: relative; }
.seven-band img { width: 100%; height: 100%; object-fit: cover; display: block; }
.seven-band a { transition: transform 0.18s ease, z-index 0s; }
.seven-band a:hover { transform: scale(1.06); z-index: 2; box-shadow: 0 10px 30px rgba(44,46,92,0.25); }
@media (max-width: 720px) {
  .seven-band { grid-template-columns: repeat(7, 40%); overflow-x: auto; scroll-snap-type: x mandatory; -webkit-overflow-scrolling: touch; }
  .seven-band a { scroll-snap-align: start; }
}

/* ---------- palette: adopt the exact Elements-of-Launch navy ---------- */
:root { --teal-deep: #2C2E5C; --navy: #2C2E5C; }

/* ---------- framework: seven Ps band (constrained, no hover) ---------- */
.seven-band {
  display: grid;
  grid-template-columns: repeat(7, 1fr);
  gap: 10px;
}
.seven-band img { width: 100%; height: auto; display: block; }
@media (max-width: 640px) {
  .seven-band { grid-template-columns: repeat(4, 1fr); }
}

/* seven Ps list: square icon replaces the number */
.element-sq { width: 100%; height: auto; display: block; }

/* unify both dark section types to the Elements-of-Launch navy */
.ink-block { background: var(--navy); }

/* ---------- hero: animated book-cover collage ---------- */
.cover-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 12px;
  align-content: start;
}
.cover-tile {
  position: relative;
  aspect-ratio: 2 / 3;
  overflow: hidden;
  background: var(--navy);
  box-shadow: 0 8px 22px rgba(44, 46, 92, 0.20);
}
.cover-tile .lyr {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  transition: opacity 0.85s ease;
}
.cover-tile .back { opacity: 0; }

/* ---------- HOMEPAGE hero only: fixed-width text, full-bleed cover collage ---------- */
.hero-home { padding: 48px 0 52px; }
.hero-home .hero-grid {
  max-width: none; margin: 0;
  padding-left: max(24px, calc((100vw - 1120px) / 2));
  padding-right: 0;
  grid-template-columns: 600px 1fr;   /* text keeps its original width; covers take the rest */
  gap: 48px; align-items: center;
}
.hero-home .hero-text { max-width: 600px; }
.cover-grid {
  grid-template-columns: repeat(6, 1fr);   /* 6 columns x 18 tiles = exactly 3 rows */
  gap: 10px;
  padding-right: 20px;
}
@media (max-width: 1200px) {
  .hero-home .hero-grid { grid-template-columns: 1fr; gap: 28px; padding-left: 24px; padding-right: 24px; }
  .hero-home .hero-text { max-width: none; }
  .cover-grid { padding-right: 0; grid-template-columns: repeat(3, 1fr); }
  .cover-grid .cover-tile:nth-child(n+10) { display: none; }  /* 3 x 3 when stacked */
}

/* unify the pale separation color to light blue everywhere (was a leftover peach) */
:root { --mist: #F1F7FA; }

/* left-side peek-out shadow (for images placed on the left) */
.photo-frame.left-shadow { box-shadow: -14px 14px 0 var(--yellow); }

/* testimonials with a client photo */
.attribution.attribution-photo { display: flex; align-items: center; gap: 14px; margin-top: 1.5rem; }
.t-photo { width: 62px; height: 62px; object-fit: cover; flex: none; border: 2px solid var(--navy); }

/* keep the (now larger) logo in check on small screens */
@media (max-width: 720px) { .nav .logo img { height: 48px; } }

/* ---------- nav: full width, blue underline, no underline on logo, hamburger ---------- */
.nav { max-width: none; position: relative; }
.nav a:not(.btn):hover { box-shadow: none; }
.nav a:not(.btn):not(.logo):hover { box-shadow: inset 0 -3px 0 var(--blue); }
.nav a.active { box-shadow: inset 0 -3px 0 var(--blue); }
.nav .logo:hover { box-shadow: none; }

.nav-toggle { display: none; background: none; border: 0; cursor: pointer; padding: 8px; }
.nav-toggle span { display: block; width: 26px; height: 3px; background: var(--navy); margin: 5px 0; border-radius: 2px; transition: 0.2s ease; }

@media (max-width: 860px) {
  .nav-toggle { display: inline-flex; flex-direction: column; }
  .nav .nav-links {
    position: absolute; top: 100%; left: 0; right: 0;
    flex-direction: column; align-items: stretch; gap: 0;
    background: var(--white); border-bottom: 1px solid var(--line);
    box-shadow: 0 12px 24px rgba(44,46,92,0.10);
    padding: 6px 24px 18px; display: none;
  }
  .nav.open .nav-links { display: flex; }
  .nav-links li { width: 100%; }
  .nav-links li a:not(.btn) { display: block; padding: 14px 0; border-bottom: 1px solid var(--line); }
  .nav-links li:last-child { margin-top: 14px; }
  .nav.open .nav-toggle span:nth-child(1) { transform: translateY(8px) rotate(45deg); }
  .nav.open .nav-toggle span:nth-child(2) { opacity: 0; }
  .nav.open .nav-toggle span:nth-child(3) { transform: translateY(-8px) rotate(-45deg); }
}

/* ---------- work-with-us: light-blue offers, price-box tags + hover peek ---------- */
.offer-detail { background: var(--mist); }
.price-box { position: relative; transition: transform 0.18s ease, box-shadow 0.18s ease; }
.price-box .ptag {
  display: inline-block; font-family: var(--display); font-weight: 800;
  font-size: 0.72rem; letter-spacing: 0.14em; text-transform: uppercase;
  color: #fff; padding: 4px 10px; margin-bottom: 1.2rem;
}
#intensive .price-box .ptag { background: var(--coral); }
#advisory .price-box .ptag { background: var(--green); color: #0f240b; }
#full .price-box .ptag { background: var(--blue); }
#intensive .price-box:hover { transform: translate(-5px, -5px); box-shadow: 10px 10px 0 var(--coral); }
#advisory .price-box:hover { transform: translate(-5px, -5px); box-shadow: 10px 10px 0 var(--green); }
#full .price-box:hover { transform: translate(-5px, -5px); box-shadow: 10px 10px 0 var(--blue); }
#advisory .kicker::before { background: var(--green); }
#full .kicker::before { background: var(--blue); }

/* about page: blue photo shadow + blue closing CTA band */
.photo-frame.blue-shadow { box-shadow: 14px 14px 0 var(--blue); }
.blue-band { background: var(--blue); }
.blue-band h2 { color: var(--white); }
.blue-band .btn:hover { background: var(--navy); color: var(--white); border-color: var(--navy); }

/* work-with-us: Launch Lab announcement strip */
.launch-lab-strip { display: flex; align-items: center; justify-content: space-between; gap: 36px; }
.launch-lab-strip > div { max-width: 720px; }
.launch-lab-strip .btn { flex: none; }
@media (max-width: 760px) {
  .launch-lab-strip { flex-direction: column; align-items: flex-start; gap: 20px; }
}

/* ---------- article / blog post ---------- */
.article { max-width: 720px; }
.article > p { margin-bottom: 1.25rem; }
.article h2 { font-size: 1.55rem; margin: 2.4rem 0 0.8rem; }
.article a { color: var(--blue); text-decoration: underline; text-underline-offset: 2px; }
.article a:hover { color: var(--navy); }
.article img { margin: 1.8rem 0; width: 100%; height: auto; }
.article .post-cta { margin-top: 2.4rem; padding: 26px 28px; background: var(--mist); border-left: 4px solid var(--blue); }
.article .post-cta p { margin: 0 0 1rem; }

/* curated resource cards */
.res-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); gap: 20px; margin-top: 2.2rem; }
.res-card { background: var(--white); border: 2px solid var(--navy); padding: 22px; display: flex; flex-direction: column; transition: transform 0.16s ease, box-shadow 0.16s ease; }
.res-card:hover { transform: translate(-4px, -4px); box-shadow: 8px 8px 0 var(--coral); }
.res-card .res-tag { font-family: var(--display); font-weight: 800; font-size: 0.62rem; letter-spacing: 0.12em; text-transform: uppercase; color: var(--blue); margin-bottom: 0.6rem; }
.res-card h3 { font-size: 1.05rem; line-height: 1.2; margin-bottom: 0.5rem; }
.res-card p { font-size: 0.92rem; color: var(--gray); flex-grow: 1; }
.res-card a.res-more { margin-top: 0.9rem; font-family: var(--display); font-weight: 800; font-size: 0.85rem; color: var(--navy); text-decoration: none; }

/* buttons inside article prose should not inherit the underline */
.article a.btn { text-decoration: none; }

/* anchor jumps land below the sticky header instead of under it */
[id] { scroll-margin-top: 100px; }

/* ---------- contact form: required indicator + validation feedback ---------- */
.req { color: var(--blue); font-weight: 700; }
.form-legend { font-size: 0.9rem; color: var(--gray); margin-bottom: 1.4rem; }
.contact-form input:user-invalid,
.contact-form textarea:user-invalid,
.contact-form select:user-invalid {
  border-color: #D64545;
  outline-color: #D64545;
}
.form-success {
  background: var(--mist); border: 2px solid var(--navy);
  padding: 32px; text-align: center;
}
.form-success h3 { margin-bottom: 0.5rem; }

/* contact form: success checkmark badge */
.fs-check {
  width: 56px; height: 56px; margin: 0 auto 1rem;
  border-radius: 50%; background: var(--blue); color: #fff;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.8rem; font-weight: 700;
}