MARKETING COORDINATOR 

 

about the gig

Worthy Marketing Group (WMG) is a boutique marketing agency specializing in helping authors, online experts, and small businesses build their brands, expand their platforms, and launch their books and online programs.

The Marketing Coordinator is a key member of our team that will work remotely on a contract basis (up to 40 hours per week) conducting tasks alongside our team to execute a variety of marketing functions in support of our clients’ campaigns.

the role

Generate content (blog posts, social posts, collateral pieces) according to our clients’ specific audience and voice to share across their social media platforms, and/or on their websites. This includes pulling relevant articles to share, composing status updates, creating quote images, etc.

Work to grow clients’ social media following and engagement and track growth metrics

Research blogs, podcasts, professional programs, book awards, speaking bureaus, etc. to pull together lists for outreach based on client fit, and coordinate outreach to these audiences

Assist with webinars setup (both live and automated) and act as support staff during webinars to field questions and tackle tech issues as needed

• Follow and maintain a weekly editorial calendar for our clients’ social and blog postings

Repurpose clients’ blog content for cross-posting/guest posting across platforms

• Update clients’ WordPress and Squarespace websites with copy, links and/or video embedding as needed.

• Publish blog posts for clients (including sourcing stock photography for posts) as needed

• Serve emails to clients’ mailing lists via MailChimp, Active Campaign, Infusionsoft, Hubspot, etc. as needed

team player

life-long learner

digitally savvy

requirements

high integrity

You do what you say you’re going to do, when you say you’re going to do it. This is of utmost importance to our agency.

learn the field

A sincere interest in online marketing: you enjoy researching new approaches to daily work with the aim of staying on top of industry trends and improving service offerings.

professional communication

High level professional communication skills that include humor, fun, and good (or bad) jokes. 

 

 

proactive

If you don’t know something, you work to get the answer.• Proactive. If you don’t know something, you work to get the answer.

plays well with others

Enjoy being a part of a high-energy, fast-paced team atmosphere that’s collaborative and not competitive.

multiple projects all at once

Ability to handle varying amounts of weekly work and effectively manage multiple projects/tasks of varying complexity.

aware of deadlines

Disciplined, focused, and can stick to agreed-upon deadlines. 

servant mindset 

A positive attitude of service for our clients.

detail oriented 

You won’t sacrifice quality of work for speed of production.

bonus points awarded for:

  • A degree in marketing or communications (we also like psychology, sociology, or anthropology)
  • Experience with online CMS and email systems like Infusionsoft, Active Campaign, Hubspot, Convert Kit, MailChimp, etc.
  • Experience with webinar platforms like GoToWebinar, EasyWebinar, WebinarJam, etc.
  • Experience with Asana for project management
  • Experience with Slack for team communication
  • A love and ability for writing (blog posts, site copy)
  • An artsy, creative side that enjoys graphic design
  • Experience with graphic design software – Canva, InDesign, Photoshop, Illustrator, etc.

what’s in it for you? 

  • Opportunity to work with clients who are industry leaders, change makers, and purpose driven business leaders
  • Opportunity to work with clients who are industry leaders, change makers, and purpose driven business leaders
  • Collaborate and become part of a fun, energetic team
  • Virtual work environment – work from home in your pajamas 
  • Potential for growth as WMG grows

up for the challenge? 

To apply, email your CV and why you think you’re great for the job to our Director of Operations, Leslie Brogdon at leslie@worthymarketinggroup.com.

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