Whether you’re a personal brand, a small coaching or consulting firm, or a brick and mortar retailer, establishing and growing your online platform is paramount to the success of your business. Launching a book? An online coaching or educational program? Gluten free cake mix? Whatever your product or offering, we partner with you to deeply understand your business goals in alignment with your ethos and implement the strategies to get you there.
branding and design
You have a distinct voice to offer the marketplace, one that’s worthy of being heard, but you have to stand out from the ever-growing crowd of competitors vying for attention. We help thought-leaders, authors and small businesses build memorable brands by deconstructing their current positioning, getting to the heart of who they are and where they want to be, then creating and implementing the strategies to get there.
When your brand accurately reflects who you are, it’s time to identify and implement the best strategies for growing and connecting with your specific online audience. How can we best leverage you or your brand’s differentiation from competitors to grow your email list and social tribe? What social media platforms are the best fit for you? What trends make the most sense for your brand? It can be overwhelming to navigate – but we’re here to guide you every step of the way.
book and product launches
Let’s face it- with more than a million new books published annually, and more and more competitors in the online product space, it’s difficult to get noticed. We create and execute launch plans based upon the latest and best marketing strategies to optimize your website, push your content through viral channels, mobilize bloggers, and ultimately…monetize your dream and build a fan base that will last beyond your next launch.